Franchised by Japanese Dining Concepts (Asia) Ltd, a subsidiary of Maxim's Group Hong Kong, Genki Sushi Singapore is one of the most successful South East Asia expansion from Genki Sushi Co. Ltd.
Using social media based location targeting strategy we were able to target users who are nearby to the store outlets to drive maximum store visits. Below are some of the key results
14% increase in engagement
Delivered 1M+ impressions
Helped to raise brand awareness and store visit through mix of custom audience and location-based targeting
The audience quality was healthy across Facebook and Instagram, which delivered 1 million+ impressions.
Increase in engagement rate
by 14%.